Bq whose firm is which country. Phone BQ: customer reviews

A presentation dedicated to the official entry into the Russian market of the BQ company took place. For a manufacturer that produces (among other things) smartphones, BQ has a very unusual philosophy: the company actively supports and focuses on "makers" - people who can create something on their own, on an engineering, rather than consumer, approach to gadgets. This is reflected in the range of smartphones with tablets, where among the standard Android models there are modifications on Ubuntu, Cyanogen and Android One, and in other things produced by BQ: 3D printers, educational robotics and smart toys. All products created by BQ are open source.

BQ was founded in 2010 and is part of the Mundo Reader technology holding, which unites enterprises engaged in the development and production of electronic devices and accessories.

For people who are serious about 3D printing, BQ should be well known for its Witbox model, one of the most popular closed-frame consumer 3D printers.

Even more enthusiastic followers of the RepRap philosophy should be familiar with the name Hephestus - one of the most inexpensive "models to build" on the market today.

Hephestus 2 was shown at the presentation, this a new version A 3D printer equipped with a stable metal body (removed of printed elements), an improved sled and an extruder that supports stable printing with Flex plastic. The price by today's standards will be, again, democratic - in the region of 60-65 thousand rubles. Sales will begin towards the end of the year.

Even Russified interface is provided.

BQ offers a variety of kits for building simple robots, and ready-made robots. This toy is called ZOWI, the body for it is printed on a 3D printer, works on the basis of a proprietary board and can flicker, dance and move. However, you can reprogram it yourself using the simple Bitbloq app, available on both PC and Android.

BQ is known to the general public (and now in Russia) as a manufacturer of inexpensive smartphones, in terms of sales of which (without reference to mobile operators) the company ranks second in its homeland, Spain. Sales of the Aquarius E series (including the E5 models on Ubuntu, 15,500 rubles) and Aquarius M (19,000-23,000 rubles, depending on the screen size and memory capacity) have already started in Russia.

Sales of the top line Aquarius X5 will begin in March next year. The cost on the Russian market has not yet been determined, but you can start from the European price of 229 euros. This thin (7.5 mm) smartphone with a large (2900 mAh) battery, a 13-megapixel main camera, a 5-megapixel front camera and a 5-inch 720 × 1280 pixel screen is powered by the Qualcoom Snapdragon 412 platform and is equipped with 16 GB flash and 2 GB random access memory.

With the advent of the Russian company BQ on the mobile electronics market, domestic users finally have the opportunity to purchase an inexpensive and at the same time not chinese smartphone. The manufacturer's catalog consists of 80 percent models that, with very decent characteristics, have a price of up to 10 thousand rubles - which means they are considered budget.

In this article, we will present five BQ gadgets that deserve special attention for one reason or another: some due to technical innovations, others due to their very modest price.

Which smartphone lines are in the 2018 BQ catalog?

The catalog of BQ smartphones is so extensive that it will not be possible to distribute all the mobile devices of this company among the lines. But a few lines can still be distinguished:

• Fox- super-budget smartphones, the cost of which ranges from 3,000 to 4,000 rubles. At the beginning of 2018, this line includes 4 gadgets.
• Strike- a large line of devices in metal design costing up to 10,000 rubles. In this line you can find, for example, Strike Power with a powerful battery and Strike Selfie, equipped with a 13-megapixel front camera.
• Shark– secure gadgets. The line is still small - it includes only 2 devices.
• Space– high-tech and productive smartphones. At the beginning of 2018, 3 models related to this line are being sold - including the frameless Space X, which claims to be the company's flagship.

Note that Aquaris is not a line of the Russian BQ, but of the Spanish company of the same name. Therefore, we will not consider Aquaris gadgets - we would rather pay attention to those devices that, with a certain degree of irony, can be called domestic.

For a child / teenager

BQ-4583 Fox Power

• CPU: 4-core Spreadtrum SC7731
• Screen: 4.5 inches, resolution 854×480
• : 5 MP / 2 MP
• : 1GB / 8GB
• Battery capacity: 2800 mAh

  Price: from 3 580 rubles

When advising which BQ smartphone to buy for a child, we do not put the cost at the forefront at all - after all, the manufacturer’s catalog contains models cheaper than 3 thousand rubles (for example, UP!). Fox Power is good in terms of price / functionality ratio. The gadget is provided with a 4-core processor, which will allow a teenager to download and install not only games, but also useful applications. In addition, Fox has a “be healthy” battery - comparing with the notorious UP!, you can find that the latter has a battery that is half as spacious.

Advantages:

• Decent performance.
• Capacious battery.
• Lots of color options.
• Modern operating system (Android 7.0).
• The minimum price - the gadget is exactly “affordable” for any parent.
• The presence of a front camera.

disadvantages:

• The display is modest.
• Primitive design.

For football fans

BQ-5500L Advance Spartak Edition

• CPU: 4-core MediaTek MT6753H, 1300 MHz
• Screen: 5.45 inches, HD+ resolution (1440×720)
• Cameras (main / front): 13 MP / 8 MP
• Memory (RAM / built-in): 2 GB / 16 GB
• Battery capacity: 2500 mAh

  Price: from 9 490 rubles

The partnership between BQ and Spartak football club is no secret; Since the 2017/2018 season, the mobile equipment manufacturer has been the sponsor of the Red-Whites. The emblem of the company flaunts on the T-shirts of the Spartak team.

However, apparently, the business cooperation between BQ and Spartak is developing into some kind of warmer and more frank feeling. In early February 2018, the electronics manufacturer introduced the Advance Spartak Edition model. The gadget is distinguished by the fact that it is made in the style of the club - on its back side there is a rhombus beloved by many and the image of the famous Roman gladiator, which, by the way, is applied using Ultraviolet Rays Printing technology and is embossed. The pleasant surprises for the Spartak fan do not end with the design – the gadget contains several pre-installed club themes for the desktop at once, as well as the official Spartak anthem, which can be put on the bell.

Advantages:

• Spartak's special package, which includes themes, the football club's anthem, as well as its official mobile application.
• Bright IPS screen with trendy .
• A wonderful 8-megapixel selfie camera with ONE TOUCH SHOT function - you can release the shutter by tapping on the fingerprint scanner.
• OTG support - BQ's "Spartak" gadget can be used as a power bank.

disadvantages:

• Low performance - the device is provided with a mediocre processor from MTK and a relatively small amount of "RAM".

The most reliable and durable

BQ-5003L Shark Pro

• CPU
• Screen
• Cameras (main / front): 8 MP / 8 MP
• Memory (RAM / built-in): 2 GB / 16 GB
• Battery capacity: 3200 mAh

  Price: from 8 490 rubles

February 2018 new from BQ is an improved version of the Shark model. It is equipped with a more modern processor and a sufficient amount of RAM - after all, 1 GB of RAM at the present time is hardly able to satisfy even an unassuming user.

At the same time, Shark Pro is not inferior to its predecessor in reliability. The gadget boasts compliance with the IP65 standard - judging by the reviews, it is reliably protected from dirt and dust and will withstand short-term immersion under water without any problems.

Advantages:

• Low price - as a rule, gadgets like Shark Pro are more expensive precisely because of their security.
• Display with support for Full Lamination technology, which provides excellent color reproduction.
• Front camera with high resolution.
• Capacious battery.
• Support for memory cards up to 128 GB.

disadvantages:

• Significant weight - 224 grams.
• Shark Pro design leaves much to be desired – you can’t call it modern at all.

With a huge battery

BQ-5005L

• CPU: 4-core MediaTek MT6737, 1300 MHz
• Screen: 5" HD resolution (1280×720)
• Cameras (main / front): 8 + 2 MP (dual) / 5 MP
• Memory (RAM / built-in): 2 GB / 16 GB
• Battery capacity: 6000 mAh

  Price: from 6 899 rubles

The beginning of 2018 proved to be an extremely productive period for BQ. In addition to the improved secure gadget and the “Spartak” novelty, the company introduced the 5005L Intense smartphone, which is notable for being the most autonomous in its lineup. The manufacturer assures that without recharging the device will definitely last three days - and if you use the device moderately, you can even count on 4 days.

An important feature of the BQ-5005L Intense is OTG support - thanks to this, you can use the gadget as a power bank and power other mobile devices from it.

Advantages:

disadvantages:

• Because of the battery, the device has an impressive thickness - almost 12 mm.
• The screen has quite large bezels.

For those who can't think without a selfie and a day

BQ-6000L Aurora

• CPU: 8-core MediaTek Helio P25, 2400 MHz
• Screen: 6" HD+ resolution (1440x720)
• Cameras (main / front): 13 + 5 MP (dual) / 20 + 8 MP (dual)
• Memory (RAM / built-in): 4 GB / 64 GB
• Battery capacity: 4010 mAh

  Price: from 14 280 rubles

The flagship device from BQ turned out to be “sharpened” for those who like to regularly replenish their Instagram feed with new original selfies. Aurora is one of the few mobile devices which are equipped with dual front cameras. The second "peephole" in front provides the user with a lot of opportunities - thanks to him, you can take widescreen selfies and pictures of yourself with a fashionable background blur effect.

While the dual selfie camera is considered the main advantage of the BQ Aurora, this smartphone has other advantages. He, for example, boasts excellent performance, which is provided by a modern 8-core processor from MTK. The gamer will not have to compromise - Aurora copes even with demanding games and applications without any problems.

Advantages:

• Double front-camera with high resolution and a huge number of preset filters and settings.
• Fast fingerprint scanner, located very conveniently.
• Face unlock support.
• Sufficient amount of memory - both operational and user.
• Excellent autonomy - even with its 6-inch screen, the smartphone can live without recharging for 2-3 days.
• Preinstalled launcher.

disadvantages:

Conclusion

If a buyer wanders into the BQ catalog looking for a budget phone, he will almost certainly find what he needs. BQ gadgets “there are not enough stars from the sky” and rarely appear in the news, but they are better than other devices for the role of “workhorses”.

Russian BQ has already earned an excellent reputation as a manufacturer of "budgets", and now it is trying to conquer the middle price segment. And it should be noted that if she continues to produce such wonderful devices as Space X and Aurora turned out to be, her success is definitely not far off.

Gadget manufacturers

History of BQ

The owner is Vladimir Puzanov, who founded the New Line company. It is she, in turn, who acts as a manufacturer of mobile equipment, known under the trademark BQ (or BQ-mobile).

A few years ago, a young entrepreneur, well aware of all the difficulties of producing smartphones in Russia, made a bet on a critically low cost and the mass market.

An interesting point is that the name BQ is consonant with another brand, whose homeland is Spain. Its name sounds similar, and this company has been on the market for several years longer. The trademark has been operating since 2009.

However, these companies have nothing in common with each other. The logo of the Russian trademark is represented by a graphic composition of the letters B and Q. They are of a rich red hue.

For comparison, 2 logos: the first - Spanish brand, second - Russian.

This allowed "from" and "to" to study the specifics of the market niche. That is why the representatives of the company are well aware of the trends in demand from customers.

Even the founder of the brand is well aware of what and how to sell. That is why even such a late foundation of the project turned out to be quite successful and profitable.

Already in the first year of its activity, BQ not only released, but also successfully sold about 1 million devices. Now the company is actively increasing its turnover, increasing it annually by 500 thousand.

Features of the BQ brand (Russia)

Despite the fact that the modern market is crowded, and there are also smartphones with a critically low cost, the brand has managed to loudly declare itself.

The developers' creativity helped with this BQ. A unique feature of devices from a young Russian brand is bold and memorable model names.

Some of the first smartphones were named after famous cities in the world. The line has versions with the names Munich, Hong Kong, Toronto, Baden, Amsterdam, Orlando, Los Angeles and many others. As you can see, these are not always the names of world capitals.

Another unique feature of devices from a promising Russian brand is a stylish and modern design. Specifications smartphones BQ is also on top. For example, charging devices is excellent, IPS-display is used almost everywhere, good assembly.

Most modern versions of devices from BQ are designed for 2 SIM-cards. Some of them support the "smart gestures" system.

The built-in memory of most devices reaches 8 GB. At the same time, due to the use of a memory card, it can be increased by another 128 GB. Examples of such devices are and.

Distinctive features of the BQ product line

In this regard, BQ Ferrara versions with a strict and brutal design, which fits perfectly into men's ensembles, are interesting.

No less famous is the BQ New York II model. This phone is strikingly reminiscent in its execution of the once popular. The average cost of such a device is 700 rubles.

Today, BQ is mostly engaged in the release of smartphones. By the way, he took first place.

Five of the best smartphone models released by the company:

Bright&Quick is a brand owned by the Russian company Antares. It represents: devices are made in China, but, as often happens, they are offered as a Russian product - at the place of registration of the brand owner.

However, for some reason, Antares decided to shorten the brand name to BQ - and this name was registered in 2013 by the Spanish Mundo Reader, SL. Antares also calls itself BQ-mobile.

Mundo Reader, SL alleges that Antares is misusing the BQ trademark.

The quality of goods and the price range of the two mentioned companies differ significantly, which misleads smartphone users in the Russian market.

Mundo Reader, SL

BQ Trademark Owner

The Russian company entered the market in 2015, while the Spanish brand was founded in 2010 and, importantly, is the leader of the Spanish consumer electronics market. The original BQ is smartphones and tablets running Android, Ubuntu, Android One, Cyanogen, Witbox 3D printers, Hephestos, and even educational robotics. The company's annual turnover is more than 350 million euros, products are presented in 50 countries. Digital devices are also created in China, but under the control of Spanish management, and 3D printers, robotics, products for the Internet of things - in Navarra in northern Spain.

Added:

Later, the Russian company submitted documents confirming the existence of trademark rights (the decision of the arbitration court dated July 14, 2016 is available on the website). A spokesman for Mundo Reader, SL, commented on this material as follows:

Passed the first instance. During the hearings, BQ-mobile presented a registered trademark in the Russian Federation. Therefore, the court actually transferred the decision on recognition of the confusingly similar BQ-mobile mark to Rospatent. The main hearings will now be held there. For, according to the conclusion of a study conducted by VTsIOM, up to 70% of respondents confuse the two companies. The European BQ entered the Russian market in November last year. Having found the "namesake", I got in touch with him, offering to calmly shift the emphasis in the name of the products to BRIGHT & QUICK - the slogan present on the logo of the Russian company. Without being heard, I had to go to court. Of course, there is no theft here. We are talking about similarity to the point of confusion and priority on the trademark of Europeans.

The entire segment of mobile phones can currently be divided into two categories depending on the manufacturer. These are products from large premium brands and inexpensive devices from little-known small companies, a large part of which are located in China. Between these extreme groups, of course, middle brands also occupy a place, but the tough conditions of competition force them to maintain a clear position in the market. And in this context, BQ phones occupy a special place. Reviews about them emphasize the affordable cost, but at the same time they praise the devices for the overall rather high quality of workmanship.

General information about the manufacturer

Compared to other popular cell phone manufacturers, BQ is a very young company. It was founded in 2010 and has since been part of the Mundo Reader holding. The company specializes in the development of electronic devices and accessories. In recent years, brand engineers have been creating BQ phones with some success. Customer reviews indicate the originality of the company's approach to the development of smartphones, in particular, which also determines the success of products in the market. Of course, there is no question of competition with corporations of the level of Apple or Samsung, but there are no serious differences from famous models in the same general quality properties either. The difference rather has a fashion connotation, which has nothing to do with consumer qualities.

Company philosophy

A special approach to the creation of phones is associated with the general concept of production. Initially, the company focuses on attracting people who have their own special vision of the product. This is what allows her to produce the original BQ phone. Reviews indicate that this concept can be traced both in the design of smartphones and in technical qualities with functional content. Although, of course, in order to maintain its position in the market, the manufacturer still has to follow certain rules for the development of phones related to the requirements for ergonomics and power stuffing.

Characteristics of BQ Mobile Devices

Developers strive to offer brand fans relevant, but at the same time optimized offers. There are limits in which the manufacturer manages to freely experiment with technical parameters and at the same time fit into acceptable price segments. For example, for most phones of this brand, a 5-8 megapixel camera has long become the norm. Moreover, the shooting quality itself is better than that of many competitive models with similar parameters. This, in particular, is confirmed by reviews of BQ phones. The memory specs aren't that high compared to the competition - the average RAM is just 1GB, and the 8GB storage isn't impressive either. But the operating systems in smartphones are constantly updated. The company bases the latest models on systems Android versions 6-7. In terms of autonomy, the models differ from each other. Developers can use both low-capacity cells of the order of 1500 mAh and 5000 mAh batteries. Of course, the equipment of one or another battery is determined by the potential cost of the resource of the device during operation.

Reviews of the model BQM-1831 Step

One of the most affordable models of the company, which offers basic communication capabilities. The owners of this phone point to good audibility, solid body and physical ergonomics. The device turned out to be compact, but at the same time functional for its class and well-assembled. For example, it is worth noting the Bluetooth, USB interfaces, as well as the ability to listen to tracks in MP3 format and access the Internet - these and other functions are equipped with this phone BQ BQM. Reviews with negative impressions about this model also take place. In particular, they indicate a modest amount battery, tiny display and limited communication standards.

Reviews of the model BQ-5022 Bond

This device can be called an intermediate link between the budget versions and the middle class in the manufacturer's line. The device belongs to the category of smartphones, supports Android 6.0, has an 8-megapixel camera, navigation tools, etc. In turn, reviews about the BQ Bond phone refer to its strengths as a touchscreen, display quality, high performance with quick response, sound and design.

The shortcomings of the smartphone, which are noted by the owners, deserve special attention. Mostly criticism concerns glossy surfaces. They leave traces, which does not add to the attractiveness of the stylish body of the BQ phone. Reviews about the battery are also not encouraging. The small volume of the battery and the rapid consumption of the energy reserve are also emphasized, even in the average mode of resource use.

Reviews of the Strike Mini

Also a model of an intermediate category, which can be considered as a budget smartphone. The device is based on the Android 7.0 platform, allows you to work with two SIM-cards, has 8 GB of memory and a 5-megapixel camera. The owners also point out the good build quality, the use of high-quality plastic and the stylish design of this BQ phone. Reviews about physical ergonomics are ambiguous. On the one hand, many are quite satisfied with the heaviness of the case. But there are also negative weight assessments, the authors of which add to this criticism of the low potential of the battery - only 1300 mAh. And yet in aggregate functionality with a wide range of communications, this option is quite worthy of attention. Especially considering the price tag, which is about 3 thousand rubles.

Reviews of the model BQ-5059 Strike Power

The most noticeable and popular model of the manufacturer, the features of which include a 13 megapixel camera with autofocus and a capacious 5000 mAh battery. Otherwise, we can state the balance of the technical parameters of the BQ 5059 Strike Power phone. Owner reviews just emphasize that the main advantage of the device is in the battery. If in other indicators the model has many direct competitors, then it is the capacious battery that noticeably distinguishes it. But this is not all the pluses. For example, many gadget owners highly appreciated the presence of metal panels in the case and a well-implemented operating system based on Android 7.0.

But it was not without drawbacks. They are expressed in those same average parameters. So, users criticize the creators for the reduced amount of RAM - only 1 GB. Therefore, those who are looking for a device for powerful games and applications can avoid the BQ 5059 Strike Power phone. Reviews also negatively assess the size of the main memory. Only 8 GB for a model of this level is certainly not enough, although there are options for expanding memory.

Reviews of the model BQ-5057 Strike 2

The model is positioned as the next generation of the previous device, but it is rather a variation on its platform, since the phone has acquired little in terms of technology and functionality. Moreover, with the preserved shooting capabilities, the same communication and technical stuffing, the device lost half of the battery capacity - the volume is 2500 mAh. Of course, this flaw was compensated by the price tag of the second generation of the BQ Strike phone. Reviews note that the device is available for 5 thousand on average and this is a worthy offer, taking into account the remaining merits. If we talk about other advantages besides the reduced cost, then the presence of an energy-saving mode, an optimized and ergonomic body, as well as a high-quality screen with a modern IPS HD matrix will come to the fore.